UPRISERS was invited to release a Spring/Summer '21 collection for PacSun. I illustrated the graphics and assisted in the final clothing designs. For the social media campaign, I spearheaded the art direction and creation of all graphics including lead banners, blogs, video animation, and Instagram posts.
Playing off of the art direction from the PacSun SS'21 campaign, I designed these "Behind the Design" graphics to illustrate the 4 core elements that have been integrated in various UPRISERS branding since 2019.
